Tag: marketing

Believe it or not, there's strategy to Instagram. Amy Swingle, the director of campus recreation at Florida Gulf Coast University ...

A unified sports program is commonly described as a sports program where all students, regardless of race, gender, ethnicity, disability ...

It’s no shock campus rec accounts thrive on Twitter. One campus rec account in particular leads the pack in popularity ...

Drexel University recently got extra creative with its marketing. Its campus rec department created a music video that launched in ...

What happens when two long-time friends and campus rec professionals are passionate about their jobs? They follow suit and make ...

We all have a story to tell. The impact of the work we do in collegiate recreation and wellness is ...

It might sound counterintuitive to suggest a campus rec center devote less time and resources to engaging only students. However, ...

Engaging new users can be a challenge. If a student isn’t naturally inclined to exercise or seek a fitness community, ...

Campus recreation is often considered an add-on to the college experience. Studying, making friends and finding time for sleep are ...

Over the years, you’ve likely heard the phrase, “Direct mail is dead.” But is it really? According to the latest ...