“Podcasts allow me to learn on the run,” explained Emmett Williams the President of MyZone. “I’m going to blame the children. Ever since I had two children and ran a business that works in multiple time zones, I just can’t find the time to read books.”
Williams was a special listener guest on the Fitness Business Podcast show 16 that featured Brian O’Rourke, President of the Fitness Industry Technology Council.
“Literally, I have been learning on the run as I train for marathon. I can kill two birds with one stone – get the miles in and get my education in,” said Williams
Williams went on to share that shows that featured Dr Paul Bedford and Bill McBride had sparked his interest.
“Paul spoke about the association between group exercise and retention. I knew there was an association and I presumed it was because the girls that do group exercise just liked hanging in a tribe. The statistics show it is because they book it in their calendar. It comes down to accountability and routine.”
“Bill shared in his show, fitness centres are differentiated from other fitness options through habit formation, accountability, and motivation. Then in one of Justin Tamsett’s interviews on consumer trends and technology he reinforced the importance of habits, routines and accountability is what the consumer wants. These interviews reinforced for us at MyZone we are building the right product,” said Williams
The Fitness Business Podcast is the number one podcast on the planet for helping club owners, managers and staff develop. Already, 18 shows down, over 6000 downloads and interviews with industry experts including Brent Darden, Krista Popowych, Amanda Vogel and Fred Hoffman make it a must listen.
“The most exciting aspect of the Fitness Business Podcast is it truly International. We now have the most weekly downloads from the US. Last week we had people from 14 other countries download!” said Chantal Brodrick, the compare of the shows.
“The fact it is weekly is awesome. I love the 30 minutes format as it helps me fit it in to my schedule. And the variety of guests are inspiring, educational and downright exciting! I am a subscriber and fan. I recommend anyone who wants to grow their business should listen to the shows,” said Williams.
The weekly Fitness Business Podcast can be found on iTunes or at www.FitnessBusinessPodcast.com. To ensure you never miss a monthly show, you can subscribe to the podcast directly from iTunes.
For more details about the world’s first and premier Fitness Business Podcast, contact from Chantal Brodrick on +61 2 9484 5501 or email info@fitnessbusinesspodcast.com.
