Tag: marketing

Drexel University recently got extra creative with its marketing. Its campus rec department created a music video that launched in ...

What happens when two long-time friends and campus rec professionals are passionate about their jobs? They follow suit and make ...

We all have a story to tell. The impact of the work we do in collegiate recreation and wellness is ...

It might sound counterintuitive to suggest a campus rec center devote less time and resources to engaging only students. However, ...

Engaging new users can be a challenge. If a student isn’t naturally inclined to exercise or seek a fitness community, ...

Campus recreation is often considered an add-on to the college experience. Studying, making friends and finding time for sleep are ...

Over the years, you’ve likely heard the phrase, “Direct mail is dead.” But is it really? According to the latest ...

Sometimes, the best and truest words have already been spoken. The same is certainly true for this website — we’ve ...

Intramural sports can be your best tool for increasing student participation in campus recreation programming — assuming marketing intramural programs ...

More than ever, college students are seeking an all-encompassing workout experience in their school’s recreation facilities. Gone are the days ...